Getting Ready
Sephora / LePub Milan
CREARCHIVE Score
60
SephoraGetting Ready2025

Campaign Images
BrandSephora
AgencyLePub Milan
Award ShowD&AD
CategoryDESIGN
Year2025
CountryItaly
Description
The ‘Getting Ready’ film, created for Sephora on the International Day for the Elimination of Violence Against Women, aimed to raise awareness on early signs of abuse, such as control over makeup. The film follows a young woman preparing for a night out, expressing herself through makeup. As her abusive partner arrives, she sacrifices her identity to please him, unaware of the toxic relationship dynamics unfolding. The film helps young women recognize these signs before they escalate.
Awards
- • D&AD — Luxury — Yellow Pencil
Credits
BrandSephora
ClientSephora
Entrant CompanyLePub Milan
Advertising AgencyLePub Milan
Similar Campaigns

Missing Articles
The Wall Street Journal
Mother London
CREARCHIVE Score
109.8

Hey Drake, This Yours?
Sydney Water
It's Friday
CREARCHIVE Score
60

Molecules
Chupa Chups
BBH London
CREARCHIVE Score
40

Meander Valley Poems
Meander Valley Council
For The People
CREARCHIVE Score
22

Marjoree
Show Me Fonts
Show Me Fonts
CREARCHIVE Score
40

Menopause Mode
LG
AlmapBBDO
CREARCHIVE Score
60