Crawford v Madrimov
Riyadh Season / Absolute Post
CREARCHIVE Score
55.4
Riyadh SeasonCrawford v Madrimov2025

BrandRiyadh Season
AgencyAbsolute Post
Award ShowD&AD
CategoryFILM
Year2025
CountriesSaudi Arabia, United Kingdom
Description
This gorgeously-crafted film for Riyadh Season offers an intense and emotive glimpse into the career journeys and cultures of boxers Terence Crawford and Israil Madrimov. Titled 'Everything or Nothing', it opens with immediate intensity, throwing viewers straight into the ring in cinematic monochrome shots. We are then transported back in time to the beginning of the fighter’s respective journeys in a breakneck sequence of flashbacks, highlighting their struggles, success, passion and unfaltering determination.
Awards
- • D&AD — Visual Effects — Graphite Pencil
- • D&AD — Visual Effects / Colour Grading — Wood Pencil
Credits
ClientRiyadh Season
Entrant CompanyAbsolute Post
Advertising AgencyBigTime Creative Shop
Production CompanyRiff Raff Films
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