The Lost Class
Change The Ref / Leo Burnett Chicago
CREARCHIVE Score
90
Change The RefThe Lost Class2023

Case Film
Campaign Images
BrandChange The Ref
AgencyLeo Burnett Chicago
Award ShowThe One Show
CategoryINTEGRATED
Year2023
CountryUnited States
Description
Invited gun-rights advocates to speak at a graduation ceremony for an empty class — students who would have graduated but were killed by gun violence.
Awards
- • The One Show — Public Service — Best of Show
Credits
CCOChaka Sobhani
Creative DirectorCharley Wickman
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