WINNING ISN'T COMFORTABLE

NIKE / WIEDEN+KENNEDY, Portland
CREARCHIVE Score
85.2
NIKEWINNING ISN'T COMFORTABLE2025
WINNING ISN'T COMFORTABLE
Campaign Images
BrandNIKE
AgencyWIEDEN+KENNEDY, Portland
Award ShowCannes Lions
CategoryIndustry Craft Lions
Year2025
CountryUnited States
Awards
  • • Cannes Lions — E01 - Copywriting: Brand & Communications Design — Gold
  • • Cannes Lions — E04 - Social Behaviour — Bronze
  • • Cannes Lions — B04 - Use of Outdoor — Shortlist
  • • Cannes Lions — E01 - Copywriting: Brand & Communications Design — Shortlist
  • • Cannes Lions — E04 - Social Behaviour — Shortlist
  • • Cannes Lions — F04 - Social Behaviour — Shortlist
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