Wendy's Frosty Fix

Wendy's / VML + VML, Kansas City
CREARCHIVE Score
84
Wendy'sWendy's Frosty Fix2025
Wendy's Frosty Fix
BrandWendy's
AgencyVML + VML, Kansas City
Award ShowLIA
CategoryDirect
Year2025
CountryUnited States
Awards
  • • Cannes Lions — C02 - Data-Driven Targeting — Silver
  • • Cannes Lions — A07 - Use of Real-Time Data — Shortlist
  • • Cannes Lions — B06 - Retail Media — Shortlist
  • • Cannes Lions — C02 - Data-Driven Targeting — Shortlist
  • • Cannes Lions — C06 - Transit — Shortlist
  • • Cannes Lions — D02 - Guerrilla Marketing & Stunts — Shortlist
  • • Cannes Lions — F04 - Social Behaviour — Shortlist
  • • LIA — Direct - Out of Home - Instore and Transit — Silver
Credits
cityKansas City
entrantVML
ShareXIN
Wendy'sVML + VML, Kansas CityLIADirectUnited States

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