Welcome to Melbourne
Specsavers / TBWA\Melbourne + TBWA\MELBOURNE, Melbourne
CREARCHIVE Score
47.4
SpecsaversWelcome to Melbourne2025
Campaign Images
BrandSpecsavers
AgencyTBWA\Melbourne + TBWA\MELBOURNE, Melbourne
Award ShowLIA
CategoryOutdoor
Year2025
CountryAustralia
Awards
- • Cannes Lions — D05 - Use of Humour — Shortlist
- • Cannes Lions — E03 - Single-Market Campaign — Shortlist
- • Cannes Lions — E05 - Use of Humour — Shortlist
- • LIA — Ambient & Activation - Best Use of Real Time Advertising — Silver
Credits
cityMelbourne
entrantTBWA\Melbourne
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