THE IMPOSSIBLE DRIVE

LEGO / M&C SAATCHI LONDON + M&C SAATCHI, London / THE LEGO GROUP, Billund
CREARCHIVE Score
25.6
LEGOTHE IMPOSSIBLE DRIVE2025
THE IMPOSSIBLE DRIVE
Campaign Images
BrandLEGO
AgencyM&C SAATCHI LONDON + M&C SAATCHI, London / THE LEGO GROUP, Billund
Award ShowCannes Lions
CategoryEntertainment Lions for Sport
Year2025
CountryUnited Kingdom
Awards
  • • Cannes Lions — D01 - Brand Partnerships, Sponsorships & Collaborations — Bronze
  • • Cannes Lions — D01 - Brand Partnerships, Sponsorships & Collaborations — Shortlist
ShareXIN
LEGOM&C SAATCHI LONDON + M&C SAATCHI, London / THE LEGO GROUP, BillundCannes LionsEntertainment Lions for SportUnited Kingdom

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