Real Beauty: How A Soap Brand Created A Global Self-Esteem Movement
Dove / Ogilvy UK + OGILVY UK, London
CREARCHIVE Score
163
DoveReal Beauty: How A Soap Brand Created A Global Self-Esteem Movement2025

Case Film
Campaign Images
BrandDove
AgencyOgilvy UK + OGILVY UK, London
Award ShowCannes Lions
CategoryGlass: The Lion for Change
Year2025
CountryUnited Kingdom
Awards
- • Cannes Lions — CREATIVE STRATEGY, GLASS: THE LION FOR CHANGE — Grand Prix
- • Cannes Lions — B01 - Long-Term Brand Platform — Shortlist
- • Cannes Lions — D01 - Long-Term Brand Platform — Shortlist
- • Cannes Lions — F01 - Long-Term Brand Platform — Shortlist
- • LIA — Creative Strategy - Long-term Creative Strategy/Effectiveness — Gold
Credits
cityLondon
entrantOgilvy UK
Similar Campaigns

AVANI’S GOLD
BRITANNIA MARIE GOLD
TALENTED BANGALORE
CREARCHIVE Score
35

Saltanat Light
Citix
GForce Grey + GFORCE, Almaty
CREARCHIVE Score
108.9

ROOBADGE
VOLKSWAGEN
DDB SYDNEY + DDB SYDNEY, Sydney
CREARCHIVE Score
70.8

COFFIN
LIFE360
ALTO NEW YORK + ALTO, New York
CREARCHIVE Score
55.4
NO LABELS
NIKKA WHISKY
DENTSU INC. TOKYO + DENTSU INC., Tokyo
CREARCHIVE Score
69.6

PHONE BREAK
KITKAT
VML PRAGUE
CREARCHIVE Score
100