LAY'S BAR CRAWL

LAY'S / SLAP GLOBAL, Buenos Aires / PEPSICO, Purchase
CREARCHIVE Score
72.2
LAY'SLAY'S BAR CRAWL2025
LAY'S BAR CRAWL
Campaign Images
BrandLAY'S
AgencySLAP GLOBAL, Buenos Aires / PEPSICO, Purchase
Award ShowCannes Lions
CategorySocial & Creator Lions
Year2025
CountryArgentina
Awards
  • • Cannes Lions — E01 - Multi-Platform Social Campaign — Silver
  • • Cannes Lions — D05 - Use of Humour — Bronze
  • • Cannes Lions — A01 - Consumer Goods — Shortlist
  • • Cannes Lions — B11 - Innovative Use of Influencers/Creators — Shortlist
  • • Cannes Lions — C02 - Creator Cross-Channel Storytelling — Shortlist
  • • Cannes Lions — C04 - Live Advertising and Events — Shortlist
  • • Cannes Lions — D01 - Live Brand Experience or Activation — Shortlist
  • • Cannes Lions — D02 - Guerrilla Marketing & Stunts — Shortlist
  • • Cannes Lions — D02 - Partnerships with Talent — Shortlist
  • • Cannes Lions — D05 - Use of Humour — Shortlist
  • • Cannes Lions — E01 - Multi-Platform Social Campaign — Shortlist
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LAY'SSLAP GLOBAL, Buenos Aires / PEPSICO, PurchaseCannes LionsSocial & Creator LionsArgentina

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