FROM HURT TO HIT

BRAHMA / AFRICA CREATIVE DDB SÃO PAULO + AFRICA CREATIVE DDB, Sao Paulo
CREARCHIVE Score
44.6
BRAHMAFROM HURT TO HIT2025
FROM HURT TO HIT
Case Film
Campaign Images
BrandBRAHMA
AgencyAFRICA CREATIVE DDB SÃO PAULO + AFRICA CREATIVE DDB, Sao Paulo
Award ShowCannes Lions
CategoryAudio & Radio Lions
Year2025
CountryBrazil
Awards
  • • Cannes Lions — C05 - Use of Humour — Silver
  • • Cannes Lions — C05 - Use of Humour — Shortlist
  • • Cannes Lions — D01 - Consumer Goods — Shortlist
ShareXIN
BRAHMAAFRICA CREATIVE DDB SÃO PAULO + AFRICA CREATIVE DDB, Sao PauloCannes LionsAudio & Radio LionsBrazil

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