Backup Ukraine

UNESCO / Virtue Worldwide
CREARCHIVE Score
60
UNESCOBackup Ukraine2023
Backup Ukraine
Case Film
Campaign Images
BrandUNESCO
AgencyVirtue Worldwide
Award ShowCannes Lions
CategoryINTEGRATED
Year2023
CountryUnited States
Description

A crowd-sourced initiative using smartphone photogrammetry to digitally preserve Ukrainian cultural heritage at risk of destruction during the conflict.

Awards
  • • Cannes Lions — Innovation — Gold
Credits
Tech DirectorPiotr Baczy
Creative DirectorMorten Grubak
ShareXIN
UNESCOVirtue WorldwideCannes LionsINTEGRATEDUnited States

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